Importance of a Website Design There is little doubt that search engines have replaced the Yellow Pages. If consumers want to find a business, even just a business’ phone number, they are searching on the Internet.  Search engine usage is not limited to the computer savvy; consumer

Corporate Responsibility Means Good Business “You can actually make a lot of money and do a lot of good in the world,” says Peter Henry, Dean of NYU’s Stern School of Business. According to Mr. Henry, students who are enrolling in the prestigious business school are not just loo

  Logo Design – Creating a Brand USF Area Health Education Center (AHEC) is an administrative office that has two nonprofit community centers: Gulfcoast North AHEC (GNAHEC) Gulfcoast South AHEC (GSAHEC). USF AHEC is funded by the Florida Department of Health to train future

Building Healthy Business Relationships Business is built on relationships. Thus, the terms B2B and B2C are referring to a symbiotic relationship.  Healthy and strong relationships take nurturing, neglect breeds apathy, apathy destroys relationships. Think about your own business rel

Happy New Year from Playbook Public Relations, LLC!   Ahh, the closing of an old year and the beginning of a new year—it’s when we make our annual new resolutions.  Of course, this is the typical time for most of us set new goals, but here is some food for thought: As a small

Happy Thanksgiving for Playbook Public Relations, LLC!  As small business owners, we’re thankful to have survived our first year in business with minor scrapes and bruises and many more successes than gripes. At Playbook Public Relations, LLC, we’re particularly thankful for our

L.C.S. Stone Care’s website needed an over haul.  Aesthetically, their old site looked good, but it had some serious design problems.  Most business owners do not know that flawed website design can be a factor in poor “Search” results on Google, Bing and Yahoo!  

Strategic Marketing for Educational Institutions Recently, Playbook Public Relations, LLC’s (PBPR) client the Center for Neurosomatic Studies (CSN), an educational institute that provides an 18-month curriculum in Neurosomatic Therapy (NST) asked us to create a strategic marketi

CONTENT Marketing – Content is King of the Cage Friday, June 1st Fight Night Productions will put on a show at Tampa’s A La Carte Pavilion to showcase some of the Bay Area’s hottest prospects in boxing.  I grew up in the Tyson/Holyfield ear… I mean “era.”  And so I